NEXT TOP FIRM
THE RACE IS ON
You all have chosen a company that you want to compete for. Now it is time to prepare the components of your campaign. Judgement Day, the day that you will present to your company, is going to be the week before Spring Break. Below, you will see all the different components that you will need to create for your campaign. Once you create these, I will show you how to upload everything to your presentation portfolio. Keep in mind, you will have to present what you finish. If you want to win, you will need to have enough components to be impressive. Follow the instructions below. Good luck!
Below you will see a slideshow, an example advertising strategy page from an advertising portfolio, and a link to Google Classroom.
- Slideshow: Go back through the slideshow and pick an advertising strategy for your client. Remember you are trying to pick the best strategy based upon the information they gave you in their interview.
- Example Strategy Page: Look at the example advertising strategy page. This is an example from last year. You will create a page that looks like this one in your portfolio. After reading this, open Google Classroom and go to the Advertising Strategy Assignment. Type your advertising strategy in the box with the colored background. Under goal, type the goal you hope to accomplish by using this strategy. Finally, under synopsis, you will explain why you chose this advertising strategy. You will want to define your strategy first. Then explain why this strategy is the best strategy for your client.
- Google Classroom: Go to Google Classroom