THE NEXT TOP FIRM
LESSON 4: PLANNING AN ADVERTISING CAMPAIGN
Your mission is to be able to answer these essential questions:
CHOOSING AN AD TACTIC FOR YOUR CLIENT
Now, click on the Google Drive icon to the right to open another tab to your Google Drive. In your Next Top Firm Portfolio, you will see the Evaluating Advertising Tactics Assignment. Then, you will work with your partner to choose one advertising tactic to use in your campaign.
EVALUATING ADVERTISEMENT TACTICS ASSIGNMENT
This is a picture of the Client Interview Worksheet that you are looking for in the Lesson 4 Folder of your Next Top Firm Portfolio on your Google Drive.
YOUR CLIENT'S INFLUENCE ON THE CAMPAIGN
Now, you need to think about how the information you learned today and how the interview with the client affected the the advertising tactic you will use in your campaign. Fill out the form below. Only one partner needs to submit the form. After I have read them, I will send you a copy of the completed form for your portfolios.
Make sure these items are in the correct places in your Google Folder.
AD PITCH FOLDER
You accomplished your mission!